The spine of the stroller is the fundamental design feature, to which all the other elements of the mechanism are linked. The design allows the stroller to fold to a compact size in a single movement.
Sam applied for a patent on his new “collapsible pushchair frame” in 2008.
Having applied for patent protection, Jelly sold the design to Dorel, who own the best-selling nursery brands Maxi-Cosi, Quinny, BebeConfort and Safety First.
Dorel took Jelly’s prototype and developed it into its Quinny Yezz stroller. The kite-like appearance is graceful, yet the core design brings strength and stability to the product.
Its extremely compact size is due to its clever spine mechanism, it measures just 68.5 x 27 x 23.5cm when folded (but 75 x 56 x 105.5 cm when open).
At 5kg, it is one of the lightest strollers on the market.
It stands alone when folded – great for storage!
The Red Dot ‘Best of the Best’ Award: Product design – see www.en.red-dot.org
The iF Award: Product Design – see www.ifdesign.de
The GIO Award: Good Industrial Design – see www.gio.designlink.nl
The ESEF Award: Innovative Material Application – see www.esef.nl
The eye-catching design features an unusual new handle
stem, which makes the pushchair very compact when
folded. It is easy to sling across a shoulder when folded
and the compact design may make it easier to carry than
longer umbrella strollers.”
Working with Sam has really helped us with technical solutions. With Jelly we have tried to achieve things we don’t know we can do; Sam helps to push things forward. Sam is a clever engineer who has an eagerness to tackle the seemingly impossible. He is very flexible and quick to understand what we need: he really gets it. There is great communication between us.
I would definitely recommend Jelly for challenges which combine mechanical complexity and understanding the ultimate purpose of the product. In fact, I have already recommended Jelly elsewhere!"
Product Design Manager,